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Digital media and web design encompass the creation and management of visual content for online platforms, including websites, social media, and digital advertising. This field combines elements of graphic design, user experience (UX), and user interface (UI) design to develop visually appealing and user-friendly digital products. Designers focus on layout, color schemes, typography, and responsive design to ensure that content is accessible across various devices and screen sizes. Additionally, they often incorporate interactive elements, animations, and multimedia to enhance user engagement and convey information effectively. The ultimate goal is to create a seamless online experience that aligns with the brand’s identity and meets the needs of its audience.